The Art of the Video Interview

The costs of travel in today’s economic environment have increased the number of video interviews we do when compared to previous years. I actually think it’s here to stay. More companies are becoming comfortable with the idea of conducting a video interview as it reduces out of town travel expenses and really serves as a great tool to evaluate a candidate by having a visual interview.

There are a few things that a candidate needs to be prepared for in advance of the actual interview.

1. Make sure you know are familiar with the location of the business that will be conducting the interview in or near your city of residence. Take a quick drive over the day before to make sure you are allowing enough time to be on time. Then…BE EARLY! Arrive 15-20 minutes in advance of your interview time. Ask for assistance if you’re not sure how to use the equipment. It’s good to ask for a quick overview if in doubt.

2. Get a rough draft of the questions from the recruiter if possible. They will not give you specifics – but should be able to give you good idea of what questions will be covered.

3. Dress for Success. Look the part in your video interview. It is very important that you make an impression with your appearance. Wear what you would normally wear if the interview was in-person.

4. Know your audience in advance. Do as much research about the company and the person conducting the interview that you can. Ask the recruiter for help if you are unable to find out what you need to know on-line. Try to connect with the person early – but get the “small talk” out of the way and let them drive the pace.

5. Keep your answers “on point” as most of the video interviews are scheduled for an hour or so. Don’t drag out your answers and stay on topic. Clarify that you have answered the question if you have any doubts. Ask how the interview is going.

6. Avoid moving around and try to be as natural as possible. Moving around may create audio noise. Be natural. Maintain eye contact. If you look nervous – it will come across in high definition color to the person on the other end. Just be yourself and relax!

7. Thank the person conducting the interview and ask about next steps in the process to let them know you are interested (assuming you are).

Video interviewing is here to stay and you should embrace this method of interviewing as it will only get better and more mainstream as we look ahead.